Friday, September 1, 2023

Copywriting #10: Shared Outrage

There is a LOT of outrage (external and repressed) towards the Ivy League and similar colleges that trump exclusivity as a passport stamp to success.  This copy is for colleges in the 40-90% admittance rate that need help getting students (and parents) take their eyes off the Ivy League, and be jolted into the success they can have at these colleges.  (instead of only seeing the colleges at the extreme end of the spectrum)


Hollywood has it wrong...

     ...there are more than the 10 best colleges.  

     ...there is more than frat-parties.  

     ...more than Division I Basketball Games.  

Discover what Hollywood can't:  the real college experience.  

                         Learn.  Engage.  Succeed.  

Check out the REAL college experience at Emory and Henry College.




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