Copywriting #5: Emotional Math with Soccer Campos

I'm writing this one as an example flyer for soccer camps, since my girls are hosting a soccer camp this week.  They were hoping for 12 kids to sign up, and only have 5 (including their brother).  So, that makes 4 official paying players.  Not bad for their first-ever soccer camp, but it could definitely be improved.  I think I'd like to tackle how to advertise it more--maybe even to get a few more players for tomorrow?  Maybe for next year?  I think they have a really good idea--an affordable soccer camp for younger kids (ages 6-10).  They are 12 and 13, have been playing 8 years, the last 2 competitively, and they know quite a bit about soccer.  Helping others catch the vision...

THE COPY:

Soccer Camp is a great way to quickly increase individual skills!  It's even better than soccer practice, where the focus is on team play.  But here's the catch:  every coach expects the players to have individual skills, which begs the question:  where are they supposed to learn it?!  

The answer is SOCCER CAMP!!   

Soccer camp is totally worth the money--because the emphasis is on individual skills.  Skills like:

• footwork
• dribbling
• shooting goals
• throw-ins
• pull-backs
• and clearance kicks

If you've been saying to yourself, "I sure wish that Kate could be more confident on the field!", this is the camp to sign up for!  Or thought to yourself at the last game, "If he could improve in footwork, he'd really be a great player", then sign up now to lock in your spot!  

The Krim Soccer Camp is only $15 for 3 days of intense, individual coaching.