Thursday, August 24, 2023

Copywriting #7: Writing Copy for Renegade Soccer

I've been writing a lot of these practice copy exercises for soccer related products.  I receive emails from Renegade Soccer Training, and thought it would be fun to try this exercise for a real company.  They send out effective emails for previous customers, especially around holiday sales.  We've purchased one of their programs, and enjoyed it.  I also worked on playing around with different fonts / italics / bold lettering.  (trying to break out of my Classic English Education and Teaching Background)

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Most soccer players want to "level up".

But before putting in hours of training on a soccer field or paying an elite coach, ask this question:  what is the best way to "level up"?

Not just a good way, or a fun way, but the best way?

The best way is 1,000+ touches on the soccer ball every day.  That's a fact, and it's actually a lot simpler than it sounds.  The catch is, it won't happen at soccer practice.  Soccer practice is fun and important for team plays and positions.  But most players only touch the ball 20 or 30 times during drills at an hour long practice.  

That simply isn't enough to improve individually.  Soccer players need more...much more!  

Soccer Experts advise getting 1,000+ touches every day.  The daily repetition of 1000+ touches on a soccer ball is the recipe to becoming a powerful contender on the pitch.  And the way to get 1,000+ touches on a soccer ball doesn't need to be more than 20 minutes with specific training.  

That's where Renegade Soccer Training comes in.  Renegade has YOU in mind:  creating programs that guide players with individual movement on the soccer ball.  Each program has a video for every day giving 1000+ touches in a 20-minute workout!  The specific exercises train players with the needed skills for game day.   Coach JR (founder of Renegade) has built a system to help beginners, intermediate, and advanced players all become dominant on the field.  Players don't need to figure out what training to do...they simply get to push "play", follow along, and witness their own progression.   New players emerge through the Renegade Training Programs.  

This is a great opportunity to become the player you're imagining.  Check out the Renegade Soccer Training program.  If the player highlights look like the sort of player you'd like to become, be sure to sign up and get startedBe a different player for your next game by checking out the  program that is the best fit for your level.  With 30+ programs, there is absolutely one that is the best way to go to your next level.  




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